Online Marketing White Papers

MindComet's White Papers are solid information resources designed to better educate top-level executives and marketers. As industry leaders in interactive marketing, MindComet's expert strategists analyze the online marketplace determining the trends every marketer should understand to improve their ROI, build brand equity, and increase customer conversion rates.

Online Focus Groups

PDF Format - 786KB
Develop insight into leveraging online focus groups for business-to-business market research. Discover the advantages of bringing focus groups online, uncover new customer data, and begin adding the improved strategies and techniques to your marketing plan.

 

 

Viral Marketing

PDF Format - 1.2MB
Viral marketing can deliver positive ROI when properly executed. Learn the advantages and disadvantages of adding viral to your marketing mix through real-world examples of viral marketing campaigns.

 

 

 

Measuring Online Relationships

PDF Format - 811KB
Learn the importance of effectively monitoring your brand's online reputation for both positive and negative consumer generated media (CGM). Uncover strategies to grow positive relationships with your customers and prevent negative publicity from spreading online.